Custom GiftSet Launch

Knot Standard is a leading custom menswear brand known for premium fabrics, expert styling, and smart technology. Each fall, they roll out curated gift sets that let clients share the experience with friends. For the Fall 2022 launch, I collaborated with photographer Danielle Simon and an in-house developer to bring the campaign to life. I led art direction for the photoshoot, styled the gift sets, updated the instructional card, and created supporting marketing visuals.

Brand Identity

Art Direction

Digital Design

Stationery design of letterhead and business cards for the company Anders on top of a blurred photo of a house interior.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.

smatosdesign@gmail.com

Education

Unfiltered

Education Unfiltered is a podcast centered on unfiltered conversations about education, identity, and representation. It highlights the experiences that shape learning and amplifies voices pushing for equity. The branding captures the show's bold inclusive dialogue, and lived experience. I developed episode thumbnails, social media, and promotional asset templates to support its debut.

Brand Identity

Art Direction

Digital Design

Stationery design of letterhead and business cards for the company Anders on top of a blurred photo of a house interior.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.

smatosdesign@gmail.com

Education

Unfiltered

Education Unfiltered is a podcast centered on unfiltered conversations about education, identity, and representation. It highlights the experiences that shape learning and amplifies voices pushing for equity. The branding captures the show's bold inclusive dialogue, and lived experience. I developed episode thumbnails, social media, and promotional asset templates to support its debut.

Brand Identity

Art Direction

Digital Design

Stationery design of letterhead and business cards for the company Anders on top of a blurred photo of a house interior.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.
Graphic depicting UI-styled buttons with different categories of interior design items on top of an image of a modern interior living room.

smatosdesign@gmail.com